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Gambling ads are currently monitored by ASA under the CAP 16.1 code. Just this week, Midnite received its third ASA ruling. The operator was told to remove a TikTok advertisement that featured a young-looking character.
The report singled out several marketing tactics which had been flagged as particuarly concerning.
The first was direct marketing (emails, texts, push notifications). Citing randomised studies, the committee noted that limiting direct marketing resulted in reduced betting and fewer short-term harms.
About Rocket Fellas Inc
“Our investment is going into regulated markets, and yes over time we will likely consider pulling out of certain markets. I think Playtech has done a very good job, [regulated revenues] are more than 85%.”
Meanwhile its B2C revenue, which took a significant hit last year as it offloaded the majority of its B2C operations, including Snaitech and Happy Bet, declined 22% to €32 million.
This segment is predominantly made up of Sun Bingo in the UK, a white label brand which Playtech said it was reviewing in March, due to the impact of the UK Remote Gaming Duty hike earlier this year.
What is Rocket Fellas Inc?
Bought at the 7-Eleven on Brownsville Road, the ticket for The Hunt for $3,000,000 game has already fetched the store a $10,000 bonus for selling the top prize. However, no person has stepped forward to claim the prize itself.
There have been no further details about the lottery prize. The Pennsylvania Lottery only finds out that a winning ticket has been sold after the fact, but the lottery cannot tell whether the person buying the ticket actually realized that they had won.
On the upside, scratch-off tickets rarely go unclaimed, as most people tend to scratch the film very shortly after buying a ticket – instantly, or on the same or following day.
